#Boycott_Manyavar trends as Hindus disapprove Manyavar’s advt mocking Hindu Dharma

‘Vivah Sanskar’ is an important ‘Sanskar (Vedic rituals)’ under Hindu Dharma and ‘Kanyadaan’ is the most sublime religious ritual of the marriage sanskar. Even then, ‘Vedant Fashions Ltd’ Company has recently released an advertisement for ‘Manyavar’, a famous brand of readymade clothes wherein it has been tried to portray that ‘Kanyadaan’ is a wrong ritual, ‘Kanya’ is not something to give as offering etc . It is also suggested in this advertisement that the tradition should now be changed by naming it as ‘Kanya-maan’ instead of ‘Kanyadaan’. This advertisement misrepresents the religious ritual in Hindu Dharma, insults Hindus’ religious acts, and hurts the religious sentiments of Hindus.

To protest against the said advertisement, Hindus took to Twitter to raise their concerns and started tweeting with hashtag #Boycott_Manyavar. More than 12,000 tweets were tweeted with the said hashtag and it became one of the top 10 national trends on Twitter in India. The hashtag was on 2nd spot in top 10 national trends for few hours.

Here are some of the tweets from the trend :

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